The social media platform Truth Social announced the launch of a cryptocurrency rewards program that allows users to earn digital tokens through platform engagement.

According to a press release, the update introduces a feature called “Truth gems” for premium subscribers, which can be converted into Cronos (CRO) cryptocurrency using infrastructure provided by Crypto.com.

Users earn these digital rewards by participating in various activities across Truth Social and its streaming service Truth+.

Trump Media and Technology Group said the crypto integration is part of its expanded premium subscription service called the Patriot Package. The company operates Truth Social, the Truth+ streaming platform, and a financial technology brand.

The cryptocurrency feature is part of social media platforms experimenting with digital asset rewards.

In June, Truth Social filed with the U.S. Securities and Exchange Commission (SEC) for a joint Bitcoin (BTC) and Ethereum (ETH) exchange-traded fund (ETF).

“The purpose of the Trust is to own bitcoin and ether transferred to the Trust in exchange for Shares issued by the Trust. Each Share represents a fractional undivided beneficial interest in the net assets of the Trust.

The assets of the Trust consist primarily of bitcoin and ether held by the Bitcoin and Ether Custodian on behalf of the Trust.”

In January, Trump Media partnered with financial services giant Charles Schwab to further venture into the world of decentralized finance (DeFi).