Citigroup is all set launch Citi stablecoin to enchance tokenized finance, confirmed Citigroup CEO Jane Fraser. Frazer revealed that the group is actively evaluating the project and developing a plan to enter the digital assets sector.

“We are looking at the issuance of a Citi stablecoin,” said Fraser during Citigroup’s Q2 2025 earnings call on Tuesday. He also emphasized the importance of tokenized deposits to leverage blockchain technology and improve the infrastructure of global payment systems.

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Citigroup To Launch Citi Stablecoin and Crypto Custody Reserve Management Next

citigroup bitcoin btc
Source: CryptoSlate

The Citigroup CEO did not mention the timeline for when Citi’s stablecoin could be launched. He only mentioned that the firm is evaluating the project for tokenized deposits. The goal is to adapt digital assets and align with the growing trend of anchoring blockchain technology for financial growth.

Apart from issuing a new Citi stablecoin, Citigroup also plans to develop a framework for crypto custody and reserve management. The institutional giant will have to compete with other crypto custody firms like Gemini, Coinbase, and BitGo, among various others. Frazer did not reveal when the crypto custody and reserve management services will go live.

Citigroup’s plan for a Citi stablecoin launch is a part of the broader market rush where other banks are exploring similar initiatives. Bank of America, Wells Fargo, and JP Morgan are in the race to launch their stablecoin. Even fintech firms such as PayPal, Revolut, Paxos, and Fiserv, among others, will launch their own digital asset.

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This effort could accelerate the adoption of blockchain technology and steer the global financial sector in a new direction. According to the latest research, the market capitalization could reach $2 trillion by 2030, and Citigroup’s stablecoin could benefit. The next decade could see banking giants capture the larger share of the digital assets market.