The world’s largest crypto exchange platform by trading volume is adding support for two Solana (SOL)-based meme assets focused on artificial intelligence (AI).

In a new announcement, Binance says it’s adding support for Holoworld AI (HOLO) – a digital asset ecosystem that allows users to create AI agents with personalities – as well as pump.fun (PUMP), a platform that lets users launch new meme assets.

News of the listings preceded a rise for HOLO while PUMP saw a drop in price. HOLO is trading for $0.491 at time of writing, an 11.9% gain during the last 24 hours while PUMP is valued at $0.00538, a 3.3% dip on the day.

On its official website, the team behind Holoworld AI says the protocol was made to create AI agents that can handle complex tasks.

“Holoworld lets anyone create intelligent virtual beings, or ‘AI agents,’ that can talk, act, and engage across different platforms – no coding required. These aren’t just simple reply bots. Our agents are IPs that can autonomously interact through text, voice, and avatars.

They can access live data and handle complex tasks through a rich plugin ecosystem. Each agent is verifiable on the Solana blockchain, unlocking true ownership, composability, and a permissionless economy around agentic IPs.”

Pump.fun says it allows anyone to create a meme asset. However, everyone would have equal access to buy and sell the new token as it launches.

“Pump allows anyone to create coins. All coins created on Pump are fair-launch, meaning everyone has equal access to buy and sell when the coin is first created.”